Expedia announces ChatGPT-powered travel planning. How to try it now.

You can now use ChatGPT in the Expedia app
By Cecily Mauran  on 
Expedia logo on a smartphone against the backdrop of the Expedia logo on a large screen
Expedia is getting an AI makeover thanks to ChatGPT. Credit: Getty Images

Let ChatGPT plan your next trip with Expedia's travel app.

On Tuesday, the travel booking site announced a new chatbot tool powered by OpenAI's ChatGPT. In the Expedia app, you can start a conversation with ChatGPT and get recommendations on destinations, hotels, transportation, and activities. ChatGPT in Expedia also takes it a step further by automatically favoriting hotels it recommends in the conversation.

ChatGPT in Expedia listing hotels in Sicily
A preview demo shows ChatGPT in Expedia providing list of hotels in Sicily. Credit: Expedia
Expedia showing favorite hotels in Sicily
ChatGPT automatically favorites hotels to book through Expedia based on the conversation. Credit: Expedia

Expedia recently launched a plugin with OpenAI, where users can plan trips on the ChatGPT site using Expedia's travel data. Now, the same ChatGPT integration can be used in Expedia's app. "We really want to meet our travelers wherever they are," said Expedia CTO Rathi Murthy of the ChatGPT plugin and the in-app ChatGPT combo. Whether you're on ChatGPT or in the Expedia app, you can start a conversation about travel plans and flow right into booking the trip.

Expedia's ChatGPT integration is one of many that have launched in the wake of OpenAI's API for third party developers and release of its latest Large Language Mode (LLM) GPT-4. Rival travel company Kayak also announced a ChatGPT plugin. Outside of the travel industry, work tools like Zoom, Slack, and Grammarly and apps like Snapchat, OpenTable, and Klarna have all jumped on the ChatGPT bandwagon. By leveraging ChatGPT's conversational AI, companies like Expedia are looking to make booking travel easier and more convenient.

Expedia's ChatGPT feature is currently in beta and is globally available on iOS as of today.

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Cecily Mauran

Cecily is a tech reporter at Mashable who covers AI, Apple, and emerging tech trends. Before getting her master's degree at Columbia Journalism School, she spent several years working with startups and social impact businesses for Unreasonable Group and B Lab. Before that, she co-founded a startup consulting business for emerging entrepreneurial hubs in South America, Europe, and Asia. You can find her on Twitter at @cecily_mauran.


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